Author Archives: Alex Williams (@AlexMWilliams_)

Importance of Education

“Next to God and family, education is the single most important thing in life.” I will never ever forget those words. My grandfather told them to me in 2008 at my undergraduate commencement ceremony. A week after his passing, I’m sitting here at midnight contemplating them, along with all of the other advice he gave me throughout my 25 years here—25 years that pale in comparison to his almost 92.

 When I think about why I want to work in the education space, it’s because I have been instilled—from birth—with the idea that education is the key to change. It’s the key to growth, to advancement. Education is an avenue on which dreams, passions, and realities coexist and meld.

 A passion for education runs in my family. And, as a fourth-generation college graduate, it was also expected that I’d go to college. In whatever form college will be in 18 years, I expect that my son or daughter will likely also attend.

 But, when my grandfather hugged me and dropped that bit of knowledge five years ago, I know he wasn’t saying that my education was the most important thing in life. Education itself is important. It’s vital for everyone.

 My grandfather was a strong supporter of the Civil Rights movement, and all of the members of my family were in astonishment earlier this year when we casually found a hand-signed letter from Dr. Martin Luther King, Jr. thanking my grandfather for his support. Equality was continually on his mind.

 I was lucky to have had my grandpa for as long as I did, and also to have the ability to spend such a significant amount of time with him throughout my life. A few months ago, I was sitting at the kitchen table talking with him about #EMchat (because I talk to anyone about it who will listen), and we had an in depth conversation about college access and escalating costs.  We didn’t come up with any  solutions, but there we were, two college graduates (Amherst ’43 and Salisbury ’08) talking about the importance of higher education and the need for it to be ever more accessible—to all.Image

 Two days after my grandfather passed away, I attended the College (Un)bound panel at AEI, listening to Jeff Selingo discuss his new book with Ann Kirschner, Siva Vaidhyanathan, and an audience full of academics and industry professionals. Many of the same questions my grandpa and I discussed were brought up, and I found myself lapsing between the panel and my own reflections.

 I’m on board with pretty much any technology (in any industry) that creates efficiencies while improving experiences. But we have to remember always, that no matter how efficient a process is, if it isn’t reaching or affecting a diverse and deserving audience, it should be rendered ineffective.

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Independent Research: FAFSA & Free Lunch

I know that there are only a few people in our chat from Maryland, but I’m hoping this post will inspire anyone with interest in this data (which should be all of you!) to follow suit and create your own state reports.

For the last few months, I have compiled data (largely sourced from NCES and the FAFSA project website) on the state of Maryland. I initially wanted to compare per capita and household income to FAFSA completion rates. While we all know there is a disparity in completion rates between socioeconomic blocs, I’ve never come across a study that lists [public] high school by high FAFSAschool for an entire state. Like most states, Maryland is incredibly diverse when considering the socioeconomic spectrum. As a state that borders our nation’s capital with a highly-educated workforce, we have some of the wealthiest counties in the US. We also have some of the poorest. Continuing, these counties are oftentimes broken up into wealthy districts and zip codes. In short, it was nearly impossible to predict the per capita and household incomes for a specific school–students who have parents that make $250k+ could be sitting next to a student with both parents unemployed. In the end, I resorted to using free and reduced lunch data to compare to FAFSA completion rates.

What I found only confirmed what we all know. But, the information is now usable. Admissions counselors can now see what schools may need additional information or assistance when it comes to the financial aid process. High school administrators can see where their school ranks when compared to others in their district and across the state. Superintendents can target specific schools that may need additional programming and information sessions encouraging families to fill out the FAFSA. Organizations that focus on promoting college access can reach out to struggling schools. I believe this is only the beginning, but I believe it is a strong step in the right direction, focused on fostering collaboration between all sectors of education.

Please check out the data and let me know your feedback. I’m going to continue refining it (especially when the June 2013 data is released), and hope to create a report that I will be able to present to my state BOE. The most telling sheet is the fourth–just check out how the red (less than 50% completion) begins to change to white as you scroll down.

I’ve uploaded the doc to Google Drive

As a disclaimer, this research is far from perfect. The free and reduced lunch data was a percentage of the school; I applied it to the number of seniors, using the assumption that the students were equally distributed among all grade levels. Some of the NCES data did not match up with the FAFSA data; i.e., there were 2 seniors but 40 FAFSA completions. Schools sometimes overestimate their completions and things can be misreported to NCES. For a list of assumptions of the FAFSA Project, see here. Thus, ignore the obvious outliers of 400%, 1200%–it would be phenomenal if true, but it’s not. There are other assumptions I have taken in this study and I’d be happy to discuss them with you via email. Feel free to contact me: alex@emchat.net

Enjoy!

-Alex

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What Motivates You?

A few months ago we announced that we’d like to start a “What motivates You?” series. We started off the next week with an awesome post from Ashley Scott and then we kind of fizzled off. I had intended on writing the second post and, well, here I am…a few months late!

I can tell you the moment I knew I wanted to work in enrollment management; although, at the time I only knew it as admissions. I toured Salisbury University on June 23, 2004. Yes, I know the date. I don’t know my tour guide’s name, but I know she had blonde hair and I quoted her introduction in my graduation commencement speech…”If I’m about to trip over something or fall while walking backwards, please let me know.” It became my tagline to make people laugh (so cliché), but also become a metaphor for my life. I wasn’t always sure where I was going and knew I would need help along the way.

I joined the admissions team during my sophomore year as a host. Elizabeth Coccia (CONNECT IF YOU HAVEN’T @ecoccia33) didn’t interview me, but she was the person who introduced me to the world of enrollment management. She provided the foundation for me to build my passion for helping other students find their right fit. She let me emcee during admitted student day, brought me along on counselor luncheons, and showed me what real passion for your job is about. She’s still doing it today, and I am so thankful that she somehow found #EMchat and realized that her wannabe protégé was one of the people behind it. I’m one of those people because of her.

I never took a position in admissions when I had the opportunity.  At the time in my life, it wasn’t right. I look back on that decision frequently. I’m happy to say that I don’t regret it. To be honest, if I had taken that job, I’m not sure that we would have #EMchat – although Jennielle and Jillian would probably still have rocked something out sans Alex.

I needed to keep abreast of trends and changes in the industry because I want to be an enrollment management consultant—my initial interest in the community was selfish, I’m comfortable with saying that now. But now…now I’m motivated each day by the conversations that take place in this community. I’m blown away. I’ve been fairly inactive the last few weeks because of work demands, but I follow the feed on a daily basis and am amazed at the dialogue that’s taking place. I’m in awe of the relationships that have been formed and those that form each day.

So, what motivates me? It’s changed over the years. We all have our true starting point (thanks, Elizabeth!), but we need motivation that takes us through each day and year. Thank you all for motivating me each and every day.

What motivates you? Let us know if you’d love to post on this topic!

Cheers.
Alex

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College Abacus & College Cost Transparency

Familiar with College Abacus? You are? We’re not surprised. Maybe you read about them on CNN, TechCrunch, or perused College Abacus LogoAbigail Seldin’s thoughts about the college scorecard on Inside Higher Ed.   Maybe you’ve seen a tweet or two discussing college cost transparency and the awesomeness [our words, not theirs] that their tool brings to the higher education space.

And…if you somehow haven’t heard –

Seldin headshot 2013We’re lucky enough to have Abigail Seldin jumping in as our #EMchat guest for the evening. Abigail is the CEO and Co-Founder of College Abacus, a recent winner of the Gates Foundation’s College Knowledge Challenge. A Rhodes Scholar, she is an ABD DPhil in social anthropology at the University of Oxford.

College cost transparency is perhaps the hottest topic in higher education, specifically enrollment management, right now. With the release of the college scorecard, it’s seems to be all that most people are talking about. In fact, if you missed it, we had a great chat on the actual scorecard just a few weeks ago. We’ll be talking about College Abacus itself and how it’s prepped [our belief!] to transform the world of higher education across the socioeconomic spectrum.

Join us this Thursday at 9pm ET to talk with Abigail — bring your questions, bring your comments, and as always, bring a beer.

See you Thursday–Cheers!

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The College Scorecard

Sometimes we pump out information before a chat to make sure that everyone has access to things we’ll be discussing. Well, we’re sure you’ve all done your homework on the College Scorecard. Just in case you’d like a little extra light reading on your way home from work today:

The College Scorecard

Huffington Post on the Scorecard

The Wall Street Journal on the Scorecard

Center for American Progress on the Scorecard

See everyone tonight at 9EST!

If you don’t feel like reading through any of these…this is where the data comes from. I copied this from the site:

Information in the College Scorecard comes from data collected by the U.S. Department of Education.
Undergraduate Enrollment
The total undergraduate student enrollment at the institution in Fall 2011 is displayed.
Undergraduate student enrollment counts come from an institution’s annual submission to the U.S. Department of Education’s Integrated Postsecondary Education Data System (IPEDS). For more information about IPEDS, please visit http://nces.ed.gov/ipeds/about.
Costs
Costs refer to the average net price for undergraduates at the institution for academic year 2010-11.
The institution’s average net price is displayed with an indication of how it compares with average net prices among institutions that primarily grant the same level of award. For example, the comparison group for an institution that primarily awards bachelor’s degrees is all institutions that primarily award bachelor’s degrees.
Per the Higher Education Opportunity Act of 2008 (HEOA), College Affordability and Transparency Lists are posted annually to the College Affordability and Transparency Center at http://collegecost.ed.gov. The most recent lists look at changes in average net price from 2007 – 2009, which is also displayed in this section of the Scorecard.
The HEOA defines institutional net price as “the average yearly price actually charged to first-time, full-time undergraduate students receiving student aid at an institution of higher education after deducting such aid.” Data used to calculate average net price come from an institution’s annual submission to the U.S. Department of Education’s Integrated Postsecondary Education Data System (IPEDS). For more information about IPEDS, please visit http://nces.ed.gov/ipeds/about.
Graduation Rate
The graduation rate displayed is for first-time, full-time degree or certificate-seeking undergraduate students who began at the institution. For primarily bachelor’s degree-granting institutions, the graduation rate displayed is for students beginning in Fall 2005 and seeking a bachelor’s degree. For primarily associate’s degree-granting institutions and primarily certificate-granting institutions, the graduation rate displayed is for students beginning in Fall 2008. If the institution reports transfer out rates for first-time, full-time students, that rate is displayed as well.
The institution’s graduation rate is displayed with an indication of how it compares with graduation rates among institutions that primarily grant the same level of award. For example, the comparison group for an institution that primarily awards bachelor’s degrees is all institutions that primarily award bachelor’s degrees.
Data used to calculate an institution’s graduation rate and transfer-out rate, if applicable, come from an institution’s annual submission to the U.S. Department of Education’s Integrated Postsecondary Education Data System (IPEDS). For more information about IPEDS, please visit http://nces.ed.gov/ipeds/about.
Loan Default Rate
Loan default rate refers to the institution’s three-year Federal student loan cohort default rate. This is the percentage of an institution’s borrowers who entered repayment on certain Federal student loans in federal fiscal year 2009 (between October 1, 2008 and September 30, 2009) and who defaulted before September 30, 2011. The national cohort default rate is also displayed.
Data used to calculate an institution’s cohort default rate come from the U.S. Department of Education’s National Student Loan Data System (NSLDS). For more information about the cohort default rate, please visit http://www2.ed.gov/offices/OSFAP/defaultmanagement/cdr.html.
Median Borrowing
The median amount of Federal student loans borrowed for students’ undergraduate study at the institution is displayed. The estimated monthly repayment amount is also displayed.
The monthly repayment amount is displayed with an indication of how it compares with monthly repayment amounts among institutions that primarily grant the same level of award. For example, the comparison group for an institution that primarily awards bachelor’s degrees is all institutions that primarily award bachelor’s degrees.
Data used to calculate the median amount of Federal student loans borrowed by students for their undergraduate study is from the U.S. Department of Education’s National Student Loan Data System (NSLDS). Data represent all undergraduate borrowers who graduated or withdrew from the institution between July 1, 2010, and June 30, 2011. All Federal loans for undergraduate study, including Parent PLUS loans, are included for this cohort of borrowers. Only the debt associated with the students’ attendance at the institution is included in the calculation. The estimated monthly repayment amount has been calculated using the Department’s standard graduated repayment calculator based on an interest rate of 6.8%. For more information about repayment calculators and interest rates, please visit http://studentaid.ed.gov/repay-loans/understand/plans.
Note that a student’s actual borrowing, interest rate, and monthly repayment amount may be different.
Employment
The U.S. Department of Education is working to provide this information.
In the meantime, students should ask the institution about how many of its graduates get jobs, what kinds of jobs they get, and how much they typically earn. Institutions that participate in the Federal student financial aid programs are required by the Higher Education Opportunity Act of 2008 (HEOA) to disclose to current and prospective student certain information regarding placement in employment and job placement rates.
Download the data file used for the College Scorecards (last updated February 2013): Excel format, CSV format.
College scorecards have been developed for Title IV degree-granting institutions that operate on a traditional calendar system (e.g., semester, trimester, or quarter calendar).

#PK16: Our Education System

There’s an argument on college campuses. This argument creates silos and pits divisions against one another. Who is the most important? Advancement might argue that they are. After all, they bring in donations for new buildings and scholarships. Student affairs might claim they are. They provide fundamental services that aid in retention of students. Enrollment management might say they’re the most important. Without them, well, there would be no students. Academic affairs has a seat at this table as well…for all the obvious reasons.

The problem with this argument is that it really shouldn’t be an argument at all. You can’t have graduate students without undergraduate students. You can’t have undergrads without high school students. High school students come from middle school, and middle from elementary.

Education as a whole is the most important.

I’m fairly well versed on the higher education space (although FAR from an expert). I’ve experienced it and worked it. I’m well read on higher education topics and trends as a regular subscriber to tons of blogs and news outlets. And, clearly, I’m always seeking more information as a member of the #EMchat community.

A few weeks ago I was at a happy hour and the topic of education came up. I was excited because we started talking about higher education. I contributed, got to do an #EMchat plug (not a humble brag, @joeginese), and then the conversation shifted.

I was at a happy hour with a friend who had other friends come who I hadn’t met (my favorite kind of happy hour). They were teachers. Three of them worked for an elementary school, one for a high school.  The conversation shifted to common core, testing, standards, and how [their] students just weren’t prepared. The conversation further shifted to education policy and reform.

As I listened, I realized just how disconnected I am with K12 education. I made a resolution in 2013 to dedicate more research time to the K12 space and reform. I’ve gotten off to a strong start, but this conversation really ignited the fire.

Higher education deserves a seat at the K12 education reform table. We need a stronger focus on the PK16 space as one system. Education shouldn’t be broken up into different segments in our lives, truncated by age and grade level. Instead, it should exist as one entity, strung together by policies that promote adaptive learning and personalized attention to those students that need it, resulting in a cohesive system where students are better able to transition from one stage to the next.

So why the argument of importance?

An Open Letter

I did not initially intend on writing an open letter, but somehow I felt that the words were better served this way. This is by no means an attack on my educational background or experiences as I wouldn’t be the man I am today without them. It’s a conversation starter and a conversation that I hope will never stop.

Dear Governor O’Malley:

I would like to begin by thanking you for your leadership of Maryland and your dedication in ensuring that our great state leads the nation when it comes to education. I am a product of a Maryland public school and attended a Maryland institution, Salisbury, for both my undergraduate and MBA degrees.

When people hear the term “college readiness,” testing is the first thing that comes to mind. It certainly is for me. But, what if we were to contemplate an equation that makes students “ready” for college instead? Students must be academically ready, yes. But they must also be financially literate and aware, understanding the financial aid process, including how both public and private loans work. They must be knowledgeable of the college admissions process, aware of deadlines and the impact of their extracurriculars, test scores, and volunteer activities. Teachers are responsible for preparing students by placing them in the ‘right’ mindset for pursuing their dreams through education. Guidance counselors are responsible for preparing students for the rigor of the admissions process by getting to know each student and their specific circumstances and needs.

Maryland is lucky to have some of the most affluent communities in the nation. However, we also have many communities living near or below poverty. Because of this, our public schools vary greatly in quality of services and efforts to aid in college readiness.  My high school, North Dorchester, had approximately 600 students at the time of my graduation in 2005. I cannot recollect a single conversation with my guidance counselor regarding college—not even the national average, 38 minutes. With the national student-to-counselor ratio hovering at 476:1, I am not surprised. I’m thankful that my family understood the process and had the resources to send me to college. But, seven years later, I look back on those individuals who had so much talent and promise who never attended a single college class. It’s not because they weren’t academically prepared. It’s because they didn’t understand the process.

There were only 16 FAFSA applications submitted from North Dorchester last year, of which only 13 were complete. That’s representative of less than 10% of the class. I realize that Dorchester falls almost last in education for the state, but it is safe to say that, for one of the most important documents in beginning the post-secondary education journey, less than 10% is unacceptable, especially for a county with one of the lowest per capita incomes in the state. At Cambridge South Dorchester, only 19 were completed. Of ALL of the graduating seniors in the county, only 32 FAFSA forms were correctly completed. Only 32 students from over 400 were eligible for federal financial aid as a result. The number one barrier to higher education is cost.

Every opportunity that passes to share information on the admissions process with high school students does them a disservice and also a disservice to our communities. The college completion gap cannot go unnoticed.  We must begin to find better solutions that supplement the imposed inability of our guidance counselors to fulfill their obligation in providing students with both correct and useful information regarding post-secondary education. We must begin to provide greater support for those nonprofits and organizations already attempting to create this change. Most of all, we need to create a culture of possibility for students who would benefit immensely from higher education.

If I had to sum up why I’m proud to live in Maryland in one word, it would be opportunity. Everyone should have it.

Thank you for your time,

Alex M. Williams

Why Culture is Everything

“Culture is one thing and varnish is another” – Ralph Waldo Emerson

I don’t typically like to start anything I write with a quote. I think it’s cliché and predictable and really just doesn’t fit well with my style of writing—it works quite well for others. But here I am, starting this post with a quote.

I’ve wanted to write a post on the importance of culture in the workplace for almost a year now. I know this isn’t directly related to a topic in higher ed, but there are so many members of the #EMchat community who are in the job hunt, and to be honest, I don’t think there is a more important thing to consider when looking for a position.

I started working when I was 13 as a bus boy in a local restaurant. I somehow conned the owner into letting me wait tables when I was 15. I started working in my university’s admissions office my freshman year, was an RA for a year, worked in the writing center from sophomore year on, was a grad assistant for institutional advancement, waited tables at a fine dining restaurant and then eventually a crab house at the beach during the summers (greatest. gig. ever.), and now I’m hanging out at the Senate as a contractor. So, while I’m not an expert on the job hunt, these opportunities have afforded me the chance to see how important culture is in ANY job and how it can make or break your experience as an employee.

Culture isn’t part of a company; culture IS a company. Our jobs are defined by the environments in which we work, the colleagues with whom we spend our time, and the experiences we have each day in our offices. Culture should be defined by leadership but should be practiced across the corporate spectrum. It should be embedded in work ethic, communications, and should be visible to those outside of the company (or institution).

I have been incredibly lucky in my life to have always worked with people with whom I am able to connect and I’m currently in a phenomenal position. I’m a serious extrovert, so that probably helps. For me, culture is about people and how employees are treated. Culture is about mentorship opportunities, opportunities to share and collaborate, and opportunities to be heard.

Looking for your first job out of college is intimidating. Heck, looking for any job is intimidating. It’s a daunting task with catered resumes and tons of cover letters. When you get to the interview the intimidation factor increases. But, when it’s your chance to ask the questions, make sure you ask about culture. Think about what culture means to you. If a company or institution doesn’t fit your definition, don’t waste your time.

I’ve left two positions in my life because the culture wasn’t a right fit. The varnish Emerson writes of was too shiny, too smooth. I don’t regret those experiences because I was still able to build meaningful relationships. I do regret not being able to see past the varnish. Companies and institutions want to find the right fit for them. Make sure that they’re the right fit for you.

Good luck on your journey!

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I’m Not an Engineer

I read this article this morning from Inside Higher Ed on my metro in. It led me to this article and a bunch of others related to the value of a liberal arts education. For the past few years we’ve been hearing about the value of higher education in general as tuition prices have soared over the past decade.

We all know that high school graduates make more than those who don’t graduate (typically), and those who graduate college (typically) make more than those who don’t go. Continuing, those who go on for master’s or professional degrees (typically) make more than those stopping at four years. We know that recent engineering grads make more than history majors—just look at those STEM jobs! And, as EM’ers, we (hypothetical “we” since I don’t actually work as an EM’er) know this and use these stats to draw in prospective students, build up our programs, and truly show the value of a degree.

I’m not an engineer. I can’t build things or do much with math beyond basic calculus. I hate trigonometry. I can’t build a computer or code. My wife is a NICU respiratory therapist at Hopkins and when I listen to her talk about setting up ewritingquipment, a particular problem a baby is having, or a technique she has to use to intubate a premature baby, I’m fascinated, but have no idea what she’s talking about. I’m a smart guy, but I can’t even pretend to have a clue.

While I have an MBA, my undergraduate degree is in English. Writing and rhetoric, that’s what my diploma says. I’m an analyst for the Senate and I write plans. I [occasionally] blog and shape words into meaning. I am an English major. You can’t place a value on my degree because to me—to me it’s priceless. My liberal arts degree prepared me to communicate, to connect, and to create.

The point of this post is simple. We’re all different. We think differently, we learn differently, we communicate differently, and we have different interests, desires, and passions. We can’t all aim to have a career in a STEM field (but trust me, I certainly understand the importance of these jobs) because we’re not all quantitative cut outs. I grasp the need to push students into these fields completely and I admire those schools that do. But, for politicians—or anyone—to suggest that funding should be cut for liberal arts programs based on job placement is a slap in the face to those students who don’t fit this created mold.

There’s nothing like having a math teacher teach history, a chemist lead a discussion on gender studies, a programmer teach grammatical structure, or a surgeon discuss the philosophy of religion—although that last one might be a fairly interesting discussion. The purpose of the liberal arts is to round us out as individuals, to provide us with knowledge in a number of fields. The purpose of having a plethora of degrees and majors is to round us out as a society, to provide us with individuals with knowledge in a number of fields.

Diversity is a good thing.

How do you sell the value of a liberal arts degree on your campus?

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#EMchatGivesBack Update

A little over a month ago we announced that we’d like to come together as a community to raise money for those affected by Hurricane Sandy in late October. Neither Jennielle or I had ever built a fundraiser from the ground up, but with the support of the higher education community (and beyond), we pulled it off! I’m happy to say that with the support of Carnegie Communications, Hobsons, Noel-Levitz, and NAGAP, we were able to underwrite the ENTIRE cost of our t-shirts, packaging, and all shipping. It was amazing to see the support of these companies and organizations and a pleasure working with our POCs for each, many of whom are active participants each week. Thank you all so much.

Within the next few weeks, Jennielle will be presenting a check for just over $2100 (every dollar raised) to the American Red Cross Disaster Relief Fund on behalf of #EMchatGivesBack.

We were amazed at the outpouring of support from the very first tweet mentioning the campaign. This fundraiser simply serves as one more example of what this community is all about: coming together for a purpose. We used to talk once a week. We’re now talking and sharing hourly. Some of us have met in person. Some of us have never met. So while #EMchat proves that distance is only measured in miles, not passion, #EMchatGivesBack proves that it isn’t measured in compassion either. Thank you all for coming together to support this cause…from the bottom of our hearts.

And, another huge thanks to Joseph “JD” Dalfonso and Anna Celander for designing our shirts. You all most likely already know JD, but here’s Anna’s site: www.annacelander.com — huge thanks and AWESOME job.

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If you donated, our shirts have been ordered. We waited to order until we had all donations in to ensure we would have correct sizes. Within the next month we intend on having all shirts shipped. We are also providing a list of all donors to the Red Cross so they can provide tax receipts. If you prefer that we not share your information, just shoot me an email at alex@emchat.net.

If, when you receive your shirt, you’d prefer a different size, please let us know as we do have a few extras in each size S-2XL.

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While we have “officially” finished our fundraiser, we won’t be presenting the check for a few more weeks. If you’d like to contribute, we do still have shirts left.

You can donate here:

Happy holidays from the entire #EMchat team — Cheers!

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